Giving should really be called “receiving”

Sunday, August 3rd, 2008

At the turn of the last century, Sir John Lubbock wrote: “To do something, however small, to make others happier and better, is the highest and most elevating way to inspire the human spirit”. Everyone desires happiness, and the world needs more of it; perhaps it should be a worldwide cause like hunger or global warming. But what if the simple concept of giving could bring about all the happiness we need and enough to share with everyone?

It is a strong belief of my own that giving should really be called “receiving” because the elemental act of giving returns many pleasant rewards to the giver. In fact, it might be said that there is not a more self-serving act than a liberal manifestation of generosity. Why? Because an act of generosity helps to make the world a better place, and this alone is a gratifying notion. Seeing the happiness generosity creates in the recipients is another positive reinforcement - a big return for a small investment. And it is true that no good deed goes un-rewarded, even when the reward is intangible. So we can conclude that giving is a targeted, reliable formula that pays mammoth dividends.
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